Seeing how much control managers and agents had over the artists they represented quickly turned him away from pursuing a career as an entertainer: However, he was interested in the entertainment industry, and interned for an entertainment manager while still in high school. His childhood was spent as part of a tight-knit Persian community in Beverly Hills, and while his parents had great success working in the consumer electronics industry, Rad wasn’t initially that interested in tech and electronics.Īs a teen, Rad – influenced by Coldplay – formed his own band, but never pursued the venture much further. Sean Rad was born in the mid-80s to Iranian parents who had emigrated to the US in the 70s.
But achieving success for Tinder co-founder, Sean Rad, hasn’t been as simple as swiping left or right. It’s just a great way to process information quickly.īy swiping left or right you are indicating whether or not you like something (or in Tinder’s case, someone), without having to select yes, no, like, dislike, or any other arbitrary action. the Tinder swipe (is) a UI pattern, more than anything else. But what Tinder did do was to use it so effectively that it has become a cultural phenomenon, referenced throughout pop culture, and emulated by innumerable other apps. Tinder didn’t invent the concept of swiping left and swiping right – gestures are an integral part of smartphone UI.
In this article, we’ll walk through the story of Sean Rad, the founder of the ubiquitous dating app – Tinder.
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